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VinUniversity Launches Global Academic Recruitment Tour 2026 to Engage Leading Scholars Worldwide

HANOI, VIETNAM -  Media OutReach Newswire - 15 April 2026 -  VinUniversity (VinUni) has announced the launch of its Global Academic Recruitment Tour 2026, an initiative spanning 10 countries and designed to engage outstanding scholars across key academic centres worldwide. As part of this effort, the University introduces the VinUniversity Assistant Professorships (VAP), offering substantial research support of up to USD 1 million for early-career academics in selected fields. 
             
        VinUni is offering substantial research support of up to USD 1 million for early-career academics in selected fields.         
       
     
 The tour, taking place from April to August, will include visits to major academic hubs in the United Kingdom, the United States, Europe, Japan, South Korea and South East Asia. Through a series of academic exchanges, faculty dialogues, and participation in leading international conferences—including IEEE International Conference on Acoustics, Speech, and Signal Processing (IEEE); the Conference on Computer Vision and Pattern Recognition (CVPR), the International Conference on Machine Learning (ICML); The 17th Asian Conference on Arts & Humanities (ACAH); and The Annual Meeting of the Academy of Management (AOM). VinUni seeks to foster meaningful engagement with scholars working at the forefront of research, particularly in artificial intelligence and emerging technologies. 
  This initiative reflects VinUni's evolving approach to academic recruitment, characterised by sustained international engagement and an emphasis on scholarly collaboration. The University aims to attract individuals of high academic distinction who are committed not only to advancing disciplinary knowledge, but also to contributing to the broader societal application of research. 
  Central to this effort is the VinUniversity Assistant Professorships (VAP), established to support exceptional early-career scholars. The programme provides a comprehensive academic environment, including significant research funding, access to dedicated laboratory space, and advanced research infrastructure. Scholars are further supported through institutional mechanisms for research development, grant acquisition, and academic administration. 
  In addition to internal resources, VAP appointees may pursue competitive funding opportunities through established national and international channels, including the Vingroup Innovation Foundation and the National Foundation for Science and Technology Development (NAFOSTED), thereby enabling the sustained growth and international visibility of their research programmes. 
  Professor Ling San, Senior Deputy President of VinUniversity, noted: 
 "The VinUniversity Assistant Professorships program is designed to attract exceptional early-career scholars who want to do more than follow traditional academic pathways. With up to $1M in research funding, dedicated lab support, and strong industry partnerships, VinUni provides the conditions for scholars—particularly in AI and emerging technologies—to move quickly from ideas to real-world impact. 
  What makes VinUni distinctive is the rare opportunity to help build a world-class university in a rapidly evolving economy. For many scholars, this is not just a career move, but a chance to shape the future of research and innovation in a new global hub." 
  Established as Vietnam's first private, not-for-profit university founded on international standards, VinUni has developed strategic partnerships with leading global institutions, including Cornell University, the University of Pennsylvania, and Nanyang Technological University (Singapore). These collaborations contribute to the University's academic development and its integration within the international higher education landscape. 
  Supported by Vingroup, VinUni operates within a broader ecosystem that connects academic inquiry with industry and innovation. This environment offers faculty the opportunity to extend the reach of their research beyond the academy and engage with questions of practical and societal significance. 
  Through the Global Academic Recruitment Tour 2026, VinUni affirms its commitment to academic excellence and international engagement, and extends an invitation to scholars who seek to contribute to the advancement of knowledge within a dynamic and globally connected setting. 
  
Hashtag: #VinUniversity
The issuer is solely responsible for the content of this announcement.

LUX CHIN UP: The Free and Easy Fix for Text Neck Syndrome

All the pretty girls scroll like this

SINGAPORE -  Media OutReach Newswire - 15 April 2026 - Modern beauty has a new enemy, and it's right in our hands: the mobile phone. Endless scrolling keeps us hooked, but it also keeps our heads down. With content so addictive, one ends up spending hours slouching. So, all that main character power and energy vanish—replaced by slumping and hunching. Over time, posture slips, presence shrinks, and bold beauty follows. "Text neck" isn't just a physical issue; it's quietly changing how we carry ourselves. 
       
 LUX, the iconic global beauty brand, knows true radiance is about how you show up. That effortless "it girl" energy starts with posture. That's why the brand is launching LUX Chin Up—a digital tool designed to tackle "Text Neck" and help women keep their heads high and their bold beauty even higher. It's the perfect modern solution for the modern beauty problem. 
  "LUX always inspires women to boost their presence and own their beauty power," said Gaurav Datta, Global Brand VP. "Our phones are amazing for self-expression, but there's a catch. While they elevate our digital selves, they often shrink our real-world presence. That constant downward scroll quietly chips away at posture, poise, and bold beauty. With 'Chin Up,' we're offering a simple way for women to realign, lift up, and step back into their power." 
  LUX has a brilliantly simple, tech-forward solution. Forget complicated downloads or wearable tech.  LUX Chin Up is a smart web page that taps into your phone's own motion sensors. When used with the split-screen option, it stays on screen as a small tab, reminding you of the right angle to be maintained while you doomscroll. 
  
   
     The Sweet Spot: The tool encourages you to keep your screen at an optimal     
     90-degree angle.   
   
     The Gentle Nudge: If you start to slouch and the angle drops (and with it your head), the sensor detects it and the screen blinks, prompting you to raise your phone and go chin up.   
   
     The Reset: Straighten up, bring your phone back up and carry on scrolling with boldness.   
  LUX believes this can be an essential modern-day beauty ritual that extends beyond the shower to solve a modern-day problem. By habituating women to hold the right posture, LUX is naturally lifting their chins, opening their posture, and instantly restoring that vibrant, room-commanding presence. It's a small shift that brings Main Character Beauty to life, on screen and off. 
  Make LUX Chin Up a habit, try it for a week and improve your posture. Visit  lux.com/chinup 
Hashtag: #LUXChinUp #LUX
The issuer is solely responsible for the content of this announcement.

About LUX 
LUX has been celebrating beauty and femininity since 1925. We uphold beauty that doesn't blend in. It's bold, sassy, maximalist. We will continue to support efforts that will help women best express their Main Character Beauty.

About VML
VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth. The agency is a leading global marketing and systems integration partner, specializing in creating innovative solutions for business transformation. VML is celebrated for its award-winning work with blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, which name WPP a "Leader" in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. VML's global network is powered by 28,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

LUX Turns Ads into "Algorithm Cleansers" Designed to Influence Social Feeds

Soap giant LUX is bringing its cleansing power to social media feeds.

SINGAPORE -  Media OutReach Newswire - 15 April 2026 - LUX has launched  LUX My Algorithm, a new global initiative that reimagines the role of social media advertising by transforming ads into tools designed to influence the algorithms that shape what people see. Instead of simply competing for attention, the campaign introduces a new approach where advertising generates behavioural signals that can help redirect and diversify users' feeds over time. 
       
 Developed in partnership with VML, the campaign transforms LUX's ads into what it calls  "algorithm cleansers", content engineered to generate behavioural signals that help redirect and diversify users' feeds over time. 
  Feeds aren't as personal as they feel 
  Social media feeds are often seen as a reflection of personal taste. In reality, they are shaped by behaviour. Every pause, watch, save, or share becomes a signal that determines what appears next. 
  Over time, these signals can narrow feeds into repetitive loops, built not from what they actively choose, but from what they momentarily engage with. 
  While users may not fully control their feeds, they are constantly influencing them. 
  An ad that doesn't just reach you, but teaches your algorithm 
  LUX's approach is built on a simple shift in thinking.  An ad is not just a message. It is a behavioural event. 
  Every interaction with an ad generates signals, and those signals influence the algorithm to evolve. 
  This is the first time a brand has designed advertising not just to influence people directly, but to influence the algorithms that shape what people see. 
  It also introduces a new dynamic between paid and organic content. Behaviours driven by ads can influence what platforms recommend beyond them. 
  From interruption to intervention 
  LUX My Algorithm turns advertising into something more active. Not just appearing in feeds, but acting on them. 
  Developed in consultation with algorithm experts, the campaign reflects a deeper understanding of how digital systems can be influenced through behaviour. 
  Dr. Catherine Ball, Scientist and Futurist, said: 
 "This campaign is doing something fundamentally different. It repurposes advertising from interruption to intervention." 
  From cleansing skin to cleansing feeds 
  The campaign extends LUX's long-standing association with cleansing into the digital world.  LUX My Algorithm addresses the accumulation of signals that shape content, mood, and self-expression over time. 
  Judy Zu, Global Brand Director, LUX, said: 
 "LUX has always stood for self-expression. 'My Algorithm' starts from a simple truth: what we engage with shapes what we see, and how we feel. This is about helping people take a more intentional role in that process, and creating a more positive relationship with their feeds." 
  Tested in real feeds 
  Before launching globally, LUX tested the idea through a real-world experiment. Participants engaged consistently with LUX content over time, resulting in observable shifts in their feeds as new recommendation patterns emerged. 
  As part of the campaign, LUX continues to document how feeds evolve through sustained interaction, observing how content exposure can gradually redirect and diversify. 
  A global rollout 
  Now live across seven markets,  LUX My Algorithm spans multiple platforms through a mix of branded films, creator collaborations, and culturally responsive content, all designed to drive intentional engagement at scale. 
  In doing so, LUX is redefining advertising, turning social media ads into tools that influence not just what people think, but what they see next. 
Hashtag: #LUX #LUXMyAlgorithm
The issuer is solely responsible for the content of this announcement.

About LUX
LUX has been celebrating beauty and femininity since 1925. We uphold beauty that doesn't blend in. It's bold, sassy, maximalist. We will continue to support efforts that will help women best express their Main Character Beauty.

About VML
VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth. The agency is a leading global marketing and systems integration partner, specializing in creating innovative solutions for business transformation. VML is celebrated for its award-winning work with blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, which name WPP a "Leader" in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. VML's global network is powered by 28,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

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